While it’s true that no two consumer journeys are the same, they all share a consistent set of phases. People follow an unconscious, sequential process for making decisions—and as marketers, we can use these phases to build effective, omni-channel programs. Watch to learn about our approach that might make planning in a highly complex marketing environment simpler than you think.
provider: vimeo
url: https://vimeo.com/374240630/f92a5688e6
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