Social Engagement Series

GE Dream Team

To showcase GE as a dynamic and rewarding place to work, we curated inspiring stories from real employees in our Dream Team series. We created five videos introducing some of the bright minds behind GE, including a budding Olympian, a civil rights advocate, and others. The ads authentically portrayed GE as an organization that embraces diversity and personal development—a place filled with passionate teammates and huge possibilities.

Recruitment Collateral

Cross-Platform Content Templates

GE also needed evergreen assets they could customize to promote job openings within specific business units: Healthcare, Power, Renewable Energy, and Aviation. We supplied them with user-friendly templates that allow anyone to create engaging branded graphics for Instagram, Facebook, LinkedIn, display ads, or email communications.